"I never had a policy; I have just tried to do my very best each and every day."
– Abraham Lincoln

Bold strokes. Big ideas.

"More than 10 years ago, when I wrote the original business plan for The Bawmann Group, my goals were pretty simple: team first, customers second, profits third.

"I created an equally simple equation for who I wanted to represent: I sought clients who had a product or service that I could enthusiastically embrace, clients who were fun, and clients who respected the discipline of my craft without necessarily understanding all the nuances of PR and marketing.

"Finally, my wife and I devised a strict HR policy that outlawed neckties and pantyhose and demanded great coffee for all who spent time with us.

"You laugh. I'm serious.

"Today, our team numbers nearly 20 folks who make The Bawmann Group one of the fastest growing and most successful marketing communication firms in the West. And my team will tell you -- they've never seen me chug an inferior cup of java.

"Today, we are guided by a similar set of design principles intended to define how we work and what makes us different from the rest. We believe creative genius and marketing excellence occur when several fundamental principles are met. Client and agency -- by default or design -- must agree to these principles and live them in all of their interactions otherwise success will be compromised."

Service
There are no passengers on spaceship Bawmann Group. We are all crew. Our job is to make things better for you -- to increase sales, to improve your image, to make your life easier, to solve problems and to make things work. We are a team. We work fast, efficiently and without bureaucratic bungling.

The creative process
The creative process is messy and it isn't found in some marketing manual. As Albert Einstein once said, "Curiosity is more important than knowledge." Although we have a ton of knowledge, we endeavor to start fresh every day, looking for creative ways of doing things and solutions that will grow your business.

Honest, open communication
We don’t shy away from conflict. But we need your help. That means open, honest, direct and constructive feedback. If we’re off track, please let us know. We can take it. We’re adults. And we wish to be in adult-to-adult relationships with those we serve.

Money and long-term relationships
We never want to lose a team member or a client over money. We deliver what we promise and work as hard as anyone in the business. Moreover, we strive to be wise stewards of your marketing and PR dollars. Return on investment is not just a buzz phrase but a tenet of our work.

Accountability
We are accountable for our errors. We're professional, pragmatic and straight forward in our dealings. If we've made a mistake, we will apologize and move quickly to rectify our error.

Crisis and opportunity
Nicholas Negroponte said it best: "Incrementalism is innovation's worst enemy." Crises demand bold leadership, accountability and the fortitude to make tough decisions. So it is with marketing and PR. Our clients' success is born of toughness, discipline and a commitment to innovation. Bold strokes and big ideas...these are the true marks of a leader.